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(F)Influencer and Gamification


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The Cyprus Securities and Exchange Commission (‘CySEC’) is pleased to announce that, as part of its ongoing endeavors to help investors make better-informed investment decisions and to reduce the number of people making high-risk investments that may not be appropriate for them, it is today launching a new investor protection campaign to help tackle the growing international scourge of investment harm.

Source: CySEC


ESMA made a similar announcement already last year


ESMA’s Statement on Investment Recommendations on Social Media

The European Securities and Markets Authority, the EU’s securities markets regulator, explains the rules that apply in situations where someone, based in or outside the EU, spreads information proposing an investment decision about EU financial instruments (e.g. stocks or bonds), aimed at a broad audience. Spreading information would include sharing an opinion about the present or future price of a particular stock for example. In EU law, this is called an investment recommendation.


Interesting part, last para


What happens if the rules are not respected? EU Regulators proactively track conduct, orders and transactions by investors in the market. If there is reason to do so, they investigate. If the rules relating to investment recommendations are not adhered to, there can be fines or  further supervisory actions, which may potentially include the referral to Public Prosecutors.




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